AI Visibility Case Study

American Express Scores 82/100. AI Picks Chase in Every Head-to-Head.

We ran American Express through a HiBot Pulse audit across ChatGPT, Perplexity, and Google. The engines know the cards cold and score Expertise a perfect 100. Ask them to compare, and every sampled answer hands the win to Chase or Capital One. One engine also invented an Amex card that does not exist.

What You'll See Inside
  • The fabricated “Graphite Business card” an engine presented as a real Amex product.
  • A clean sweep against Amex in head-to-heads: Chase Sapphire Reserve and Venture X win every sampled comparison (Showdown: 53/100).
  • The wrong Platinum annual fee two engines repeat, on the one number customers screen on first.
  • The full ANSWER breakdown across all 6 dimensions, engine by engine.
  • The comparison-layer math we prioritized to attack the 53 directly.

A real HiBot Pulse audit across ChatGPT, Perplexity, and Google. This is the exact report format you receive when you order your own.

American Express AI Visibility Audit, report preview

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This isn’t a sample. It’s a real audit.

Every finding in this report came from asking the AI engines the same questions real customers ask, by hand, in neutral sessions. When you order a HiBot audit, this is the exact deliverable you receive, scored, sourced, and built for your brand and your competitors.

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The ANSWER Whitepaper

The full methodology behind every HiBot audit.

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